Here we go, this is the last installment. Enjoy!

Toshiba: More ad money wasted.
Felt like a boring Best Buy commercial. Oooh, look....a TV! And guys
are watching it! And there's a boring voiceover! Let's buy one!

Toyota Motor Sales USA: Two ads, probably liked by someone, but they just didn't grab me.

Unilever: Life Can't Wait.

What do you say in the face of utter confusion? The Life Can't Wait
ad could have been visionary for targeting female viewers during the
Super Bowl. Instead, it's a train wreck of incomplete messages and a
completely disconnected voiceover and URL at the end. The message I got
was, "Not only did we let the ad agency throw these bits of fluff
together for our ad, we also completely forgot what gender our market
is!"

Under Armour:
One spot, produced in house. Looks like every sporty men's deodorant
spot I've seen in the last five years. Next year, hire an ad agency so
that you can blame them for your commercial looking like the same old
stuff.

Victoria's Secret: Super Bowl '08. (One heckuva creative title, that.)

Ok
let's be honest. If Victoria's Secret can't muster a compelling ad for
the Super Bowl, then something's gone wrong with the male populace and
procreation as we know it can't last long. That or the company has
completely lost the plot.

What caught my attention about this
ad is how...well, cerebral it is. I mean, I've seen far more scandalous
ads than this for shampoo and razors. It seems like the people at
Victoria's Secret suddenly woke up one day to the idea that a woman's
allure isn't all about boobs and legs. Adriana Lima's close-up shots
are on her face. And her facial expressions--alternated with text about
how a silly football game is about to end and the larger, more
important game of Valentine's Day is afoot--is really suggestive.

White House Office of National Drug Control Policy: Drug Dealer.

A recent episode of South Park that made fun of the video game, Guitar Hero,
had a character walk away from a practice session after saying, "No
way, I hate that bubblegum crap!" The supposed drug dealer in this spot
is too bubblegum to be believable, and his message is infinitely less
effective for it.

I'd love to leave it at that, but I can't.
What's really frustrating here is how out-of-touch the National Drug
Control Policy people clearly are. There are going to be roughly as
many teenage boys watching the Super Bowl as fathers of teenage boys,
and while the spot soberly warns of the dangers hiding in your medicine
cabinet to dads, the sons are hearing, "Hey kids, looking for a cheap
way to get high?!" I'm awestruck at the density exhibited here. Won't
someone please think of the children?